Open Source Summit North America 2018

While Natural Language Processing (NLP) on its own is a powerful tool that can be used to extract insights from CRM systems such as Salesforce, when you couple the processing power of Spark with NLP, one can achieve even more insights and can be applied to a wide range of use cases. In this session, I will walk you through how NLP can be used to enrich enterprise data and improve customer data quality. You can learn how to build an automated data pipeline to train a model on your sample data and feed that data model to your integration project using Spark and some popular NLP libraries. We will debate whether you should build your own models trained with your industry-specific, labeled data, or use an out-of-the-box model like those built using Google’s API